TERMS & CONDITIONS FOR BOURBONIT CONTEST

Last Updated: February 25th 2026

This document is an electronic record in terms of the Information Technology Act, 2000 ("IT Act") and rules thereunder, and is published in accordance with the provisions of Rule 3 (1) of the Information Technology (Intermediaries Guidelines and Digital Media Ethics Code) Rules 2021, which mandates for publishing of rules and regulations, privacy policy and terms of use for access or usage of the Website. This electronic record is generated by a computer system and does not require any physical or digital signatures.

These Terms and Conditions / Terms of Service ("Terms" / TOS / Website Terms) read with the privacy policy, disclaimers, rules of Britannia as may be posted on this Website, having domain name Britannia.co.in, from time to time, shall govern your use / access of the Website, ("Website"), its related content, sites and hyperlinks owned, maintained and operated by Britannia Industries Limited and or its Affiliates and the domain name is owned by Britannia Industries Limited. These Terms applies to all Users of the Website.

By impliedly or expressly accepting these Terms, privacy policy, you also accept and agree to be bound by rules, policies and Terms of Britannia as posted on this Website from time to time and corresponding hyperlinks if any. If you do not agree to be bound by the TOS, please do not access this Website or avail any Services provided through this Website.

CHANGES TO THE WEBSITE TERMS

We may change, modify, amend or update the Website Terms from time to time by publishing an updated version on the Website. By continuing to use the Website you will be deemed to accept the updated Website Terms and agree to be bound by them.

DEFINITIONS

For the purpose of this TOS,

• "Affiliate(s)" shall mean with respect to Britannia, any person directly or indirectly controlling, controlled by, or under direct or indirect common control with Britannia including its subsidiaries and associate companies.
• "Agreement" means the Terms and Conditions/ Terms of Service, as detailed herein including all schedules, appendices, annexures, privacy policy, Disclaimer and will include the references to this Agreement as amended, novated, supplemented, varied or replaced from time to time.
• "Britannia"/ "we"/ "us"/ "our" shall mean Britannia Industries Limited (CIN: L15412WB1918PLC002964), having its registered office at 5/1A, Hungerford Street, Kolkata - 700017 and having its Executive Office at Prestige Shantiniketan, Tower C, The Business Precinct, 16th & 17th Floor, Whitefield Main Road, Mahadevapura Post, Bangalore - 560048, Karnataka and or its Affiliates, service providers, successors and assigns, wherever the context applies.
• "Content" means all text, graphics, user interfaces, visual interfaces, photographs, trademarks, logos, sounds, music, artwork and computer code collectively.
• "Service(s)" shall mean all services that Britannia provides to its Users and marketing and promotional campaigns run by Britannia through this Website including but not limited to Corporate Information, Annual & Quarterly Reports and campaigns.
• "You"/ "User" shall mean the end user accessing the Website, its contents and or using the Services offered through the Website and includes a subscriber of telecommunication and digital services of Britannia.
• "Website" means the website operated by Britannia (Britannia.co.in) and any other microsites and websites owned and/or operated by Britannia or it’s subcontractors on behalf of Britannia, or its Affiliates.

REGISTRATION

In order to avail the Services through the Website, you are required to register on our Website, which may involve without limitation, setting up of a profile, providing your email id and password, your name and other personally identifiable information...

We do not collect any information from minors. In order to use and or register with the Website you must be 18 (Eighteen) years of age or older.

NO UNLAWFUL, INFRINGING OR OFFENSIVE ACTIVITY

Your use of this Website is in compliance with all the applicable laws including but not limited to Information Technology Act, 2000 and the Rules made thereunder...

NO VIRUSES OR OTHER INTERFERENCE

1. Tampers with, hinders the operation of or makes unauthorized modifications to the Website.
2. Inhibits any other user from using the Website.
3. Defames, harasses, threatens, menaces or offends any person.
4. Contains obscene, indecent, inflammatory or pornographic material or material that could give rise to civil or criminal proceedings.

TERMINATION OR SUSPENSION OF YOUR ACCESS

We may suspend or terminate your account or access to all or any part of the Website at any time, if you breach this Terms and Conditions of the Agreement / TOS.

SCOPE OF THE CONTEST

a. The BourbonIt Contest is a consumer contest sponsored and organized by Britannia Industries Ltd.

b. The contest is applicable for select Britannia Bourbon brand of biscuits wherein the participant shall participate by getting a pack of Britannia Bourbon biscuits and follow the terms mentioned herein.

c. These terms and conditions apply to the Contest and aspects thereof. By participating in the Contest, the Participants fully and unconditionally agree to and accept these Terms and Conditions which are available on https://bourbonit.in/.

d. These Terms and Conditions are subject to our Privacy Policy which can be accessed at https://bourbonit.in/.

DEFINITIONS:

a. “Agency” shall mean DIGIIQ IT SOLUTION PRIVATE LIMITED, 366, KH.SHERKHAN, RANGHA HAUZ QUAZI, New Delhi, Delhi, 110002

b. “Contest” shall mean this contest

c. “Contest Period” shall mean the period of the Contest defined hereunder

d. “Customer”(s) shall mean any person who purchases the Product featuring the promo of BourbonIt

e. “Participant”(s) shall mean any Customer entering the Contest upon fulfilling the Eligibility Criteria (as defined hereunder) and take part in the Contest, as per the mode of participation as provided hereunder.

f. “Terms & Conditions” shall mean these Terms and Conditions for the Contest

g. “Britannia” or “Promoter” shall mean Britannia Industries Limited who is conducting and promoting this Contest. Further, the term “Britannia” shall mean and include its group Companies, Affiliates, Subsidiaries, Joint Ventures and Assignees.

h. “Product” shall mean Britannia Bourbon (60g, 100g, 150g, 500g) featuring the promo of BourbonIt

i. “Winner”(s) shall mean the Participant winning the Contest as per these Terms and Conditions

j. “Mega Prize Winner”(s) shall mean the Participant winning the Mega Prize, if applicable, as per these Terms and Conditions

k. Explanation: The terms and conditions herein applicable for Participants, shall be deemed to be applicable to the Winners and Mega Prize Winners as well, at all times.

PROMOTION PERIOD

a. The Contest will be valid from September 10th 2025 to Feb 28th 2026 (“Contest Period”). Britannia reserves the right to cancel/amend/extend the Contest Period without giving any notice or intimation. The Contest Period has been extended till February 28, 2026.

b. No requests or questions shall be entertained regarding extending or amending the Contest Period in any manner.

c. Entries received outside the Contest Period will not be eligible for the Contest. However, Britannia/ Agency reserves its sole right to accept/ reject entries received outside the Contest period, if any.

TERRITORY & APPLICABLE LAWS

a. Subject to other criteria and conditions stated in the terms of the Contest, the Contest will be open to all residents of India.

b. The Contest is subject to all applicable central, state and local laws and regulations.

c. By accessing and participating in the Offer, you agree to comply with all applicable laws, and your participation should not be in such a manner that would result in any violation of applicable laws by you or the Promoters.

ELIGIBILITY TO PARTICIPATE

a. This Contest will be open to every individual aged 18 years or above and residing in India.

b. Participant should not be facing any criminal/civil or any other legal proceedings which may prejudice the participation in the Campaign in any way.

c. Employees of Britannia and their relatives, and promotion agencies and their respective relatives their respective agents, distributors, retailers and any other channel partner, and their immediate family members are not eligible to participate in the Contest.

d. Participant agrees to share their phone WhatsApp number to Britannia/ Agency, as applicable (if not previously shared) for written/ verbal communications from Britannia/ Agency, as applicable with regard to the Contest. Participants who do not have a WhatsApp number will not be eligible to participate in the Contest.

e. The Winner needs to have a valid passport with at least 8-months validity on the last date of the Contest Period i.e. February 28th 2026 subject to applicable local laws.

f. The participants, upon request from Britannia/ Agency will have to provide their PAN Card or Passport or Aadhaar Card or Driving License or Voter Card or Government issued ID card (collectively referred to as ‘ID Proof’). The Winners will be announced post verification of the ID proof.

g. Demanding of ID Proof is a part of the evaluation process and it does not mean that the entry has been finalized or the participant has been selected or that the Prize is guaranteed.

h. Britannia/ Agency reserves the right to exclude any person from participating or winning the Contest on grounds of misconduct, misrepresentation, coercion, fraud, deceit or for any other reasons, as it may deem fit and proper. No communication in this regard from the Participant or his representatives shall be entertained by Britannia/ Agency.

i. It is advised and suggested that the Participants must ensure that they are in good health to take part in this Contest and enjoy the Prize offered if selected as a Winner.

HOW TO PARTICIPATE

a. In order to participate in this Contest, Participants have to:

- Purchase the Product and scan the QR code on the pack

- Fill basic details like Name, Phone Number etc. and authenticate the entry

- Enter the name of your favourite dish or share the link of your favourite recipe. Participants shall win an assured cash back at this stage.

- AI shall add the magic of Britannia Bourbon to your favourite dish/ recipe and generate ‘Bourbon’ versions of your favourite dish/ recipe

- Participants shall attempt to create the generated dish (as generated by AI) and share images of the actual dish.

SELECTION OF WINNERS

a. A panel of chefs shall evaluate the Boubonised dishes submitted by the Participants to select the Mega Prize Winner.

b. The decision of Britannia/ Agency shall be final and binding on the Participant in this matter. Britannia/ Agency shall in no case entertain any questions, correspondence, enquiries on the manner of the selection of Winners.

c. Britannia/ Agency shall, at all times, have the right to exercise its discretion on the selection of Winners, in order to ensure equity and fairness for all Participants, as per the Terms and Conditions.

PRIZE

a. All Participants shall receive an assured cashback upon sharing their favourite dish/ recipe.

b. Participants who are selected as Mega Prize Winners shall be eligible to win either of the following:

The Mega Prize 1 (Trip to Switzerland) includes the following:

Economy return tickets between India (Any Location) and Switzerland (“Ticket”).

Hotel stay OR allowance

Local transfer or allowance.

Meal or allowance.

Above may be subject to change at the sole discretion of Britannia.

d. The Winner will be eligible for only one trip to Switzerland. Agency shall be solely responsible for arranging the Ticket.

e. No Winner shall have any right to claim a Ticket for any other category of seating other than the ones issued by the Agency.

f. No Winner shall trade/sell/transfer or create a charge or lien on the ticket or seek refund thereof. Britannia/ Agency shall not be held responsible for any such offence/violation.

g. Britannia/Agency shall not be responsible for issuing fresh Ticket, in case the scheduled flight gets cancelled or abandoned or for any reason. No Winner shall be eligible to claim any compensation or refund of ticket value or issuance of fresh Ticket.

h. The Prize will be provided on an "as-is where-is basis" and without any express or implied warranty or guarantee concerning the quality, suitability or comfort. The Britannia /Agency, their associates, directors, officers, agents, representatives shall not be responsible or liable for any deficiency or any other dispute in relation to and/or concerning the Prize. Britannia /Agency will not entertain any claims whatsoever in this regard.

i. Britannia /Agency are not responsible for any deficiency and/ or defect in, or relating to, any product/service and/or the Prizes or for any kind of consequential damages/ loss, bodily harm/ injury or death, in any manner whatsoever.

j. The image of the Prize depicted on the ads/posters/pack shots etc. are indicative only and the actual Prizes/ look of the Prize may vary from such pictures.

k. The Prize under this Contest is not transferable, can't be traded, exchanged, sold, replaced or adjusted with anything including other prizes/ gifts/ benefits in lieu thereof if any or cash except at the sole discretion of Britannia/ Agency.

l. The Prizes under this Contest are free of cost and the Winners are not required to pay for the same or send any money or share any Bank or Card details with Britannia/ Agency. Britannia/ Agency shall not be responsible for any loss or damage to the Participant if any money is paid, transferred or bank/card related details are shared by the Participant.

RIGHT TO USE DATA COLLECTED AS PART OF THE CONTEST

a. The Participant/s provides express consent and hereby undertakes to irrevocably and unconditionally permit Britannia/ Agency to cover/ promote the Contest through various media including newspapers, radio, television, news channels, internet, point of sale materials, digital media etc., and shall not raise any objection or make, protest or demur to such coverage/ promotion.

b. Each Participant/ Winner understands and agrees that their entries including their name/ image may be used by Britannia/ Agency for reasonable purposes. All the rights including but not limited to the intellectual property rights, copyrights and all other allied, ancillary and subsidiary rights in the entry/ies shall vest with Britannia/ Agency absolutely for perpetuity, throughout the world.

c. Britannia/ Agency will collect Participant's personal information such as official name, including any alias, phone number, address, email ID etc. of the Participant in order to conduct the Contest. If the said information is not provided, Participant understands that the participation of such Participant would be as per the sole discretion of Britannia/ Agency.

d. By entering the Contest, unless otherwise advised, each Participant also agree that Britannia/ Agency or its affiliates may use such personal information, or disclose it to other organizations for use in any media for future promotional, marketing and publicity purposes. Participant understand that Britannia/ Agency is not liable to acknowledge/ give credits, provide further reference, or payment or such other compensation or recognition to the Participant. Participants' personal information may be disclosed to statutory authorities, if required.

PUBLICATION OF WINNER'S LIST AND DETAILS

a. Britannia shall publish the list of winners along with requisite details during or upon conclusion of the Contest, as applicable. The said list of winners shall be published at https://bourbonit.in/.

EXTENT OF LIABILITY/ OBLIGATION OF BRITANNIA AND AGENCY

a. Britannia/ Agency shall not be responsible if the Participants are not receiving the Prize on account of the Participant not meeting the Eligibility Criteria.

b. Britannia/ Agency shall not be responsible for (including but not limited to):

i. Any lost, late, or misdirected computer transmission or network, electronic failures, or any kind of any failure to receive entries owing to transmission failures or due to any technical or any other reason;

ii. If the Participant has registered himself to the DND of the telecom provider/ the Participant has registered with National Do Not Call Registry - Any failure by reason therof

iii. Other conditions beyond the control of Britannia/ Agency, including Force Majeure.

c. Even if the Participants are registered under NDNC, DND (Do Not Disturb), or under any other similar regulation, Britannia/ Agency or its Agency will still have all the authority to call the Participant. Participants agree to receive communications related to the Contest and expressly waives of any right/ privilege, by virtue of them having voluntarily participated in the Contest.

INTELLECTUAL PROPERTY

COPYRIGHT

All Content included on the Website, such as text, graphics, logos, button icons, images, audio clips, digital downloads, data compilations, and software, is the property of Britannia, its Affiliates or its content suppliers.

TRADEMARKS

The trademark ‘Britannia’, its logo, trade mark, and other Services Marks and logos owned by and/or licensed to Britannia.

LIMITATION OF LIABILITY

In no event Britannia including affiliates and their respective owners, directors, officers, agents, shareholders and partners shall be liable for any loss or damage whatsoever...

Britannia including Affiliates aggregate and total liability shall not exceed INR 5,000/- (Rupees Five Thousand).

REDRESSAL OF GRIEVANCE

You may forward your request / complaints to Grievance Officer:

Name: Shree Das
Email: shreedas@britindia.com

GOVERNING LAW AND JURISDICTION

If a dispute arises regarding these terms of use, the laws of the Republic of India will apply and shall be subject to the exclusive jurisdiction of courts in Bangalore, Karnataka, India.

DISCLAIMER

The information provided herein is for general informational purposes only and is not intended to constitute professional advice of any kind...

DIGITAL AVATAR

Pooja Dhingra's digital avatar has been created using artificial intelligence solely for information and marketing purposes in collaboration with Britannia and any unauthorized use of this digital avatar is strictly prohibited. The digital avatar is a simulated likeness/ computer generated representation and does not represent the personal views, opinions, actions, dietary choice or lifestyle of Ms. Pooja Dhingra.